CTL Organises Road Show

To strengthen its brand awareness among the Indian reseller community, CTL recently conducted road shows in Delhi. 

Organised in the main Delhi market, the products showcased in the show included UPS, key board, and optical mouse and web camera. The company showed their full range of products. Their new pocket keyboard was the attraction point of the road show.

Speaking about the event, Amit Bhatia, director, CTL computer said, “ The basic purpose of organising such road show is to create brand awareness about the new product. Delhi is one of the best IT markets where everybody is interested in knowing about the new product.''

He added: ``Customers think if the company is from Delhi they will also provide good service once the product has been bought.  After Delhi, the next preferred shopping destination for the customer staying nearby is the NCR region and we are thinking of conducting a show in the neighbouring region also.

Added on June 18, 2007 Comment

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